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About me

I am a creative problem solver, innovative business solutions and ideas inspire me, and I am an eternal optimist that loves people and collaboration. I have always had the need to move my body and keep fit, and have engaged in sports such as Kung Fu, Volleyball, and Yoga, but my Soul Food is my Horse Riding. I have a love for animals with 2 dogs, 2 cats and a 4 and a half foot green Iguana, and need a nature fix to balance my screen time. What you see is what you get, and I am always up for a new adventure.


I currently run my own business developing my own products such as “Pramathon” I have 25 years experience consulting to various blue-chip clients both a Media and Marketing capacity
I am passionate about training and transfer of skills working with corporates, as well as being involved in the Red & Yellow School Pro Bono as the facilitator of their Media Learnership programme in Johannesburg.
Prior to setting up my own business, I was the Strategic Director at Starcom Mediavest Group managing an extensive team giving me a firm understanding of the pressures and challenges of dealing with high level, demanding clients, and identifying and mentoring young talent.
In the role of Marketing Manager of Steers and stand-in Marketing Manager at JCDecaux, I honed my organizational skills as well as a deep understanding of business challenges, product development and go to market strategies using the full marketing mix.
Working with both Client and Advertising Agency has given me a unique advantage, and a clear sense of how to integrate and smooth the communication and delivery between these entities. I am a problem solver and have employed my multi-faceted experience to assist in being a change agent to business, both in a “Turnaround Role” as well as “Transition Role”
I have worked across 33 countries in Africa. I have been privileged over the years to have been nominated, as well as won awards in Media Strategy, innovation and performance, some of which are listed below: – Gold AMASA award for best Pro Bono campaign #SheLovesBeer – Gold Media Lion at the Cannes Advertising festival for BMW – Finalist in the Roger Garlic Awards – BMW – Finalist in Roger Garlic Awards – POWA – Apex Performance Awards – Sasol Olympics – TBWA Global Disruption Award – Sasol, Masterfoods Pedigree and Whiskas, BMW

AAA Diploma in Marketing and Advertising, Digital Marketing Course Red & Yellow


Entrepreneur | Media and Marketing Consultant | Free Thinker | Keen sportswomen and animal lover


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